This course explores the potential of social media marketing for creative professionals. Students will look at a number of the core social media engines and learn the best uses for each one, with an overview of their strengths, weaknesses, and audiences. Students learn effective tips and tricks for using social media successfully for networking, building relationships, personal branding, research, managing visual content, and more. 

As a student, you will receive an OCAD U user account, which will grant you access to the OCAD U learning management system, called Canvas. Your Canvas account will be enabled one week prior to the start date of your course. Login at canvas.ocadu.ca.

Contact continuingstudies@ocadu.ca for assistance with using your account.

Certificate Options

Many OCAD U courses can be applied towards a certificate. Explore to learn more.

Note that students seeking a certificate must register with OCAD U via the APPLY link on the page for the certificate concerned.  

Contact continuingstudies@ocadu.ca for questions concerning certificates available or to confirm your chosen set of courses will qualify.