In this studio course, students explore the design and function of packaging, including product protection, safety, communication, brand identity, and advertising.
Topics include logo design, typography, pictorial elements, and colour theory. Students will also examine the environmental impact of contemporary package design and sustainable solutions. Studio work will be supported by technical demonstrations, presentations, and critique.
Access to Adobe Illustrator is recommended.
This course is offered in partnership with OCAD University to offer a wide range of courses for enhancing your career expertise in web, design, photography, analytics, and technology.
Working with your OCAD U Account
As a student, you will receive an OCAD U user account, which will grant you access to the OCAD U learning management system, called Canvas. Your Canvas account will be enabled one week prior to the start date of your course. Login at canvas.ocadu.ca.
Contact email@example.com for assistance with using your account.
Many OCAD U courses can be applied towards a certificate. Explore to learn more.
Note that students seeking a certificate must register with OCAD U via the APPLY link on the page for the certificate concerned.
Contact firstname.lastname@example.org for questions concerning certificates available or to confirm your chosen set of courses will qualify.
- Have an understanding of the visual elements that are required for successful packaging
- Gain a practical knowledge of the technical and marketing factors required for package design
- Acquire a hands-on experience of the package design process through introduction to the creative brief, packaging dieline and assignment to redesign the packaging for an existing product
- 6 online classroom sessions
Please note that courses may be cancelled at any time due to low enrolment. Upon cancellation, registrants will receive a full refund.